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CMF Conference Schedule


CMF Conference Schedule (Ticket Required)

The CMF Conference at Hall 4 features global industry experts and designers discussing "The Source of Design Inspiration: CMF Aesthetics." Discover cutting-edge trends and explore Eastern and Western CMF design aesthetics in interior, architectural, and industrial design, experiencing the fusion of tradition and modernity.

Register for CMF Conference  Download Full Schedule


  1. 1. The consumption characteristics of the present society.

    2. The influence of Chinese culture, Confucianism, Buddhism, and Taoism on the consumer group.

    3. Case analysis: How to integrate Chinese elements to attract consumers.

  2. We introduce traditional Japanese aesthetics and hospitality through eco-friendly products, including those that have won international awards like the Design Award. These products, enriched with both tradition and design, will provide inspiration for your space proposals.

    1. Japanese traditional aesthetics express the spirit of Japanese hospitality.

    2. Products are developed with a focus on environmental friendliness.

    3. Features of products that have won international design awards.

  3. 1. Cultural Differences Between East and West

    2. The Relationship Between Color and Emotion

    3. How to Encourage Impulsive Buying Through Design

    4. How to Reduce Cognitive Load Through Design

  4. 1. New generation luxury car exterior body color design

    2. New generation luxury car interior materials design

    3. Sustainable materials design details

  5. Share how OPPO uses colour art to express ""youth"" and ""vitality"", and how OPPO's CMF design takes young people's needs and aesthetic tendencies as its starting point.
    The three aspects of OPPO's CMF design are colour, material and surface texture treatment.
  6. 1. Color: Returning to the Original Value of Design

    2. Atmosphere Aesthetics of Color

    3. How Color Shapes Space Atmosphere

  7. 1. Human-Centric Material Forms

    2. How Technological Fabrics Collaborate with Designers in Creation

    3. The Tranquil Space Encompassed by Sustainable Materials

  8. 1. The market landscape has shifted significantly, presenting the realm of brand design (both international and local brands) with formidable challenges;

    2. Rethink- The tumult of the market and the contradiction inherent in revitalizing local brands;

    3. Future Assumption - The role of design moving forward: What actions should be taken, and how should they be executed?

  9. 1. Brief introduction of the studio's works around CMF;

    2. The impact of CMF on design practice;

    3. Research methods of the studio on CMF.

  1. 1. Respect of the Planet = Sustainability

    2. Research and Development = Design

    3. Stay Original = Identity of the Brand 

  2. 1. Introduce advanced circular materials, and how to use them for industrial products?

    2. How to understand and utilize cirular design concept for industrial design?

    3. How to express "circular" through CMF design? And how to let end-users feel the value of sustainable materials via design? Maybe you also meet with these questions in industrial design.

    Covestro Global Color & Design team collaborates with academia and design agencies to seek materials and design solutions for "circular design".

  3. In 2021, Nothing, as a relatively unknown brand, made a bold entry into the fiercely competitive smart hardware industry with its highly stylized exterior design, attracting attention across various sectors while also sparking a significant amount of skepticism and curiosity. As a newcomer in the industry, why did Nothing choose to enter the highly saturated and challenging smartphone market? How was the unique design style of its already launched products defined and selected? As an emerging brand, how does Nothing plan to drive industry transformation through design innovation? Design Shanghai provided Nothing with an opportunity to introduce itself as a "transparent" player in the industry and showcase its innovative approach.
  4. The presentation "From Silent Simplicity to Vibrant Maximalism: Our Home as a Mirror of the Soul"explores how the trends of Simplicity and Maximalism are implemented in modern living spaces. CMF (Color, Material, Finish) plays a central role in realizing both simple and bold design concepts. The presentation highlights how natural materials and matte finishes convey calmness and craftsmanship, while shiny, colorful elements express courage and creativity. It demonstrates how decors support these trends and how to balance simplicity and maximalism. The goal is to create inspiring living spaces that promote individuality and personal expression.

    1. CMF in Design: The importance of color, material, and finish in aesthetic and functional home design.

    2. Simplicity: Using natural, sustainable materials and handcrafted elements for tranquility and simplicity.

    3. Maximalism: Utilizing bold colors, shiny surfaces, and diverse textures to encourage creativity and joy.

  5. 1. In the post-epidemic era, the relationship between Asia's creative community and international trends shows a synchronization of values and ideologies, as well as the emergence of regionality and individuality.

    2. Japanese minimal design style has emerged in new forms expression, while a new wave of innovation in traditional crafts, are closely linked to technology innovations.

    3. Asian countries has shown a reflection on regional terroir and traditions, with the emergence of individuality-rich color and material characteristics.



Chris Lefteri Show & Tell CMF Training Workshop

Consumers have higher expectations for design, materials, and storytelling in the fields of products, automobiles, interior decor, and furniture. Materials have become the main protagonist in these product narratives. This thought-provoking, hands-on training workshop, led by materials expert Chris Lefteri, will introduce you to CMF (Colour, Material, Finish) and material-driven design. Discover how to achieve higher levels of innovation in novel and unique ways, enhancing both products and the design process.

Topics covered in the workshop include:

  • How to leverage material-driven approaches for design innovation
  • Developing a CMF strategy and how brands can use CMF to drive innovation
  • Material storytelling and how to create experience-based CMF
  • Best online research resources

This event is focused on intermediate/advanced levels of CMF, limited to 30 participants.

Register for CMF Training Workshop


  1. Consumers are developing a much higher expectation of design, materials and story-telling in all areas of products, cars, interiors and furniture. As a result materials have become the main characters in these product stories. This inspiring, hands-on training workshop will introduce you to new and unique ways CMF & materials led-design can deliver a greater level of innovation and enhance your products and design process. 

    Using unique methods, which have been applied to global brands such as Google, LG and Amazon, combined with hands-on interaction with materials, the workshop will be presented by world leading materials designer and author Chris Lefteri. 

    (CMF for Intermediate/Advanced Level, only 30 seats available, registration required)


    1. How to use materials led-approach for design innovation 

    2. Building CMF strategies & how brands are using CMF to drive innovation 

    3. Materials story telling & how to build experience based CMF

    4. Best online resources for research 



CMF Conference Schedule (Free)


  1. Taking metal casting and glass casting as examples, we will try and explore casting in design from the finishing point of view.
  2. Taking metal casting and glass casting as examples, we will try and explore casting in design from the finishing point of view.
  3. Sustainable casting refers to the adoption of sustainable development principles and environmentally friendly methods in the casting process, aiming to reduce the consumption of natural resources, red ...
  4. Traditional casting usually revolves around fixed materials, molds, and procedures, but casting is not just an inheritance, and when limitations and rules are crossed, it has an endless imagination.
  1. 1. Exhibit creative designs that play with "magnetic attraction"

    2. Why magnetic materials tech have become the favorite of "recyclable and sustainable" brands;

    3. The infinite future brought by magnetic materials tech for design;

  2. The design engineering profession is in its infancy. The design engineer is a profession that bridges design and engineering, and combines creation and manufacturing.

    The design engineer is the person who is in charge of designing and manufacturing.

    In order to achieve a design that combines creativity and history, we have developed a unique auto-generating program that interprets ancient Chinese patterns in a modern way. The result is a facade with nearly infinite creative patterns and three-dimensional transparency.

    The product was designed to develop the auspicious pattern into a three-dimensional tile using an original program. We designed tiles with three-dimensional shades and patterns that cannot be experienced with conventional flat tiles, and that give a sense of the creativity and potential of new ceramic tiles.

  3. 1. Tuntex’s interpretation of the CMF design 

    2. How LuxCushion™ achieves the CMF design 

    3. How LuxCushion™ brings new possibilities to the flooring industry and clients



*Please note the content on this page is subject to change. The organisers of Design Shanghai do not accept responsibility for any inconvenience that may arise as a result of such changes.