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Lisha Duan -

Lisha Duan

Associate Professor,School of Industrial Design,Guangzhou Academy of Fine Arts;Leader,CMF Direction of the Guangdong Province Key Lab of Innovation & Applied Research on Industry Design

She has dedicated over 20 years to the research and design practice of innovative methods driven by Color, Material, and Finish (CMF). She has led numerous CMF projects for prominent companies such as Kingfa, Covestro, GAC R&D Center, Anta, Lenovo, and Huawei. Her research in color emphasizes the construction of narrative logic within color systems and the development of effective marketing strategies. She excels at translating academic color theory into practical applications in the commercial sector. In terms of material usage, her work focuses on expanding the range of application scenarios and enhancing it flexibility of use. She is deeply committed to the study and practical exploration of material-driven design innovation methodologies.

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3 - 6 June 2021

Shanghai World Expo Exhibition & Convention Center

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