Jovana was born in 1983 in Belgrade, Serbia, studied furniture and interior design at the University of Belgrade. In 2010, she co-founded PINWU Design Studio with Lei Zhang and Christoph John, exploring Chinese materials and crafts. In 2013, PINWU won the Salone Satellite Award, and she launched the Rong Project to research traditional craftsmanship; in 2015, she co-founded the Rong Design Library. Her work spans installations, furniture, and space design, blending traditional techniques with contemporary aesthetics. With over 200 global designers involved, Rong continues to explore craft heritage, with a major retrospective exhibition planned for 2026.