2026 Theme: Craft on the Stage

China possesses the world's most extensive craft resources, with the "human" element at its very core. Starting from ceramics, Jingdezhen is now attracting outstanding creators and brands from various craft disciplines. Ceramics, metalworking, textiles, lacquerware – millions of hands are imbuing Jingdezhen with new meaning, transforming it from the 'Porcelain Capital' into a burgeoning hub for China's young craft culture.

Following the 2025 theme "Craft Kaleidoscope," which allowed the public to hear craft's resonance in our era, the 2026 exhibition zone will explore "Craft Without Borders," presenting the diverse possibilities of craft through a more open, contemporary lens. Centered on the core concept of "On the Stage," this year's zone emphasizes craft stepping out of the "exhibition hall" and onto the vast stage of fashion and life, moving beyond traditional contexts. The visual design takes inspiration from the "spotlight," symbolizing the unprecedented attention craft is now receiving and echoing its revival and renewal within contemporary youth culture. The exhibition structure innovatively uses "flight case" elements, which unfold into display platforms and close into "mobile units," giving craft presentation greater flexibility and a modern sensibility.