In 1964, franco sezzatini transformed his dream and craft into a new company bearing his name, aiming to promote decorative Florentine pallets around the world. Tenacity and a great passion for craft have always distinguished and inspired the founders of the company as essential elements in the design and creation of successful Florentine craft products that are well known and appreciated worldwide. The knowledge passed down from generation to generation by the master craftsmen of Florence, combined with a tireless study of historical decorative techniques, enables sezzatini to produce high-quality pallets, trolleys and household accessories. Sezzatini was the first company to promote and export Florentine crafts - initially at the national level and later worldwide due to the success of early international trade fairs.