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NomRoo, founded in 2021, is a fragrance brand deeply rooted in Tibetan cultural heritage.
We dedicate ourselves to using scent as a compass for rediscovering nomadic traditions and lifestyles intrinsic to ethnic identity. While exploring olfactory narratives, we draw inspiration from humanities, arts, and history to craft new stories through creative expression. Committed to becoming distinctive "cultural perfumers," we design contemplative cultures and lifestyles for modern individuals, empowering them to freely explore their inner selves, external surroundings, and the wider world—experiencing lightness and ease in boundless nomadism.
We aspire for NomRoo to accompany you in redefining nomadic living—to harmonise tradition with contemporary yearning, emboldening all to embark on cherished paths and live the lives they envision.
