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L’OBJET is a luxury design brand founded by creator and artistic director Elad Yifrach, blending global cultural inspirations with masterful craftsmanship. The brand creates distinctive homeware, décor, and fragrance products using innovative techniques and premium materials, with a strong focus on detail and artistry. Elad’s design philosophy highlights the narrative behind each piece, elevating modern artistic standards through handcrafted techniques such as fine jewelry craftsmanship and 24K gold plating. L’OBJET believes that the value of luxury lies in quality, not price. Its collections span tableware, fragrances, and gifts, and the brand also offers corporate customization and trade partnerships.