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Fisher & Paykel, as a "national treasure" brand of home appliances in New Zealand, has grown from its establishment in 1934 into a global company driven by design, with its business covering more than 50 countries and regions around the world.
Fisher & Paykel draws on the unique natural heritage and pioneering spirit of New Zealand. Since its establishment, it has emphasized the importance of user experience, pursued outstanding design, and adhered to the design philosophy of putting people first, in order to design for a changing world.
Based on the concepts of social kitchen and love your laundry, the brand offers perfect kitchen and grooming solutions. It interprets the luxurious lifestyle aesthetic philosophy of the brand with five design principles: Perfect Results, Designed to Fit, Beautiful to Use, Built to Last, and Respect For the Planet. Every use of each product is dedicated to creating a comfortable and heartfelt humanistic care and ultimate experience for the users.