WGSN is the world’s leading trend forecaster, founded in 1998 in London, WGSN disrupted the market with a pioneering online trend library. We were the first to combine high—end technology with human ingenuity to meet the unique needs of the global creative industry. Insights and inspiration from around the globe could now be accessed at the click of a mouse.

With more than 350 trend forecasters and data scientists located in over 14 countries, we build locally sourced, globally insightful forecasts. WGSN delivers trend and color forecasts more than 2 years ahead, consumer behaviors more than 5 years ahead. WGSN forecasts across design, consumer and retail, which helps businesses stay relevant and find their next growth opportunities. WGSN is relied upon by some of the world’s most creative and innovative businesses, from multi-national groups to independent designers, serves more than 6500 enterprises from fashion, jewelry, beauty, interiors design, consumer electronics, high technology, internet, and so on.