The Creative Life - Color Material & Finish

TCL Design Innovation Center applies a unified design language and methodology to harmonize the design aesthetics across all TCL product categories. It has created a distinctive Inspired Nature Aesthetics, inspired by nature and translated into product design and key visual marketing. At the same time, in response to the global trend toward sustainability, TCL has developed the TCL ECO & CMF Strategy to empower diverse product categories and drive innovation continuously.

1. Design Language

2. Inspire Nature Aesthetics

3. ECO & CMF Strategy