DEFRONT is a designer brand established by designers, inventors, technologists, and social workers working across Eastern and Western culture. We view each piece of work as a hybrid between cross culture, and bring you new experience upon that.

In 2013, two UK based Chinese designer - Jingzi and Danyang, founded DEFRONT; and invited people from multiple background to join the team.

After working for technology companies such as Microsoft, Johnson&Johnson, Cambridge research center; they try to find balance between functional technologies, intuitive life experience and cultural integration through each design product.